A Typical Day in the Life of a REALTOR®

One of the most common questions asked by people thinking about a career in real estate is: What is a typical real estate agent’s day like?  I smile at this because one of the reasons I love real estate is typical days are rare. Every day brings new challenges, opportunities, and adventures!

With that in mind here are seven activities that can be part of an agent’s day:

  • Lead Generation and Business Building

If a business isn’t growing – it’s dying! Lead generation and business building are a crucial activity and can be done in a variety of methods, including reaching out to your sphere of influence, open houses, around listings & sales, geographic farming, social media marketing, and many more. Overall, you must focus on reaching out to new and existing clients to talk about real estate. This is proactive and the one activity the successful agents all do consistently.

  • Talk to Active Clients

Buyers and sellers under contract should be communicated with on a regular basis by providing feedback and updates on what is being done to sell or find their home. They need to know what you are doing for them and they need to feel that you are looking after their needs.

  • Lead Follow-up or Processing

After you generate a lead you need to follow-up, qualify the lead, and determine urgency.  Then, you must to devise an action plan and implement it: technology helps but to be successful you need face-to-face and voice-to-voice communication.

  • Marketing and Advertising

Marketing and advertising strategies should be analysed daily to determine if they are effective. Are they developing leads? Are they helping reach the set goals?

  • Paperwork and Accounting

Staying on top of regulated paperwork and accounting can be a challenge, especially when there are a variety of projects on the go. My suggestion is to do a little each day or dedicate a set time at the beginning or end of the week to get it done.

  • Buyer & Seller Presentations

Set appointments to meet with potential clients, discuss their needs and plans as well as solutions for problems and finally determine if working together will be a good fit.  Note, REALTORS   need a strong presentation & to be able to clearly and effectively communicate their business value package.

  • Continuing Education

Real estate is a rapidly changing world, there are always new technologies to consider, evolving business models, changing dynamics and economies so it is best to ensure you are a leader in the industry by taking courses and learning new methods.

Overall, a typical day in real estate is hard to define but a solid business plan will help.  Break your goals down into daily, weekly and monthly activities and hold yourself to them.  Do this & success in real estate is all but a guarantee.

David Armstrong

Broker, CENTURY 21 John DeVries Ltd. (Ottawa, ON)

AIR MILES® Reward Program

CENTURY 21 is the only real estate organization that can reward our clients with AIR MILES reward miles on their real estate transaction.

Extra Miles Event Overview

Buying or selling a residential property will get you a total of 2,500 Reward Miles, per transaction; Until February 29th, you will get not only the base offer of 2 Miles for every $1,000 property value bought or sold – but CENTURY 21 Corporate will top you up to a total of 2,500 Reward Miles (again, per transaction!).  That means that you could get 5,000 AIR MILES reward miles – enough to take you almost anywhere in Canada!!

About the AIR MILES Reward Program

The AIR MILES Reward Program is owned and operated by The LoyaltyOne Inc. The Program offers exciting opportunities to redeem for travel, merchandise, leisure, entertainment and other lifestyle rewards for simply buying everyday products and services from AIR MILES Sponsors like RONA, Safeway, BMO, Whirlpool Canada and of course CENTURY 21 Canada.

Call me today to see if you qualify!

Terms and Conditions Apply

AIR MILES Bonus Miles*** are awarded through a participating CENTURY 21 office with the potential to get a total of 5,000 MILES! Some conditions apply. Get 2 Reward Miles for every $1,000 property value bought or sold (to a maximum of 1,500 Reward Miles per transaction) through a participating CENTURY 21 office**.  Plus, during January 18 – February 29, 2016, you’ll get Bonus Miles to bring the total to 2,500 Miles per transaction. **When selling a property, your home must be listed with a participating CENTURY 21 office to be eligible to get Reward Miles. Agreements for Sale must be executed between January 18 – February 29, 2016 to qualify for Bonus Miles. Buyers must be represented by a participating CENTURY 21 office to be eligible to get Reward Miles. Offers to purchase must be executed between January 18 – February 29, 2016 to qualify for Bonus Miles.  ***This Bonus Miles offer applies only in conjunction with the Reward Miles issued by the participating CENTURY 21 Office. All Bonus Miles must be issued to the Collector by April 30, 2016. Conditions apply. See participating CENTURY 21 Office for details. Bonus Offer subject to change without notice.

MLS® System Community Changes

CREB® aligns its Calgary community names, boundaries and districts with the City of Calgary effective Jan. 5, 2016.
The majority of the community boundary, name and code changes will centre on the following:
– “Estate” areas will be removed from the MLS® System as they are not recognized by the City of Calgary (Click here to view the City’s community profiles);
– New community names will be added – e.g., Royal Vista;
– Existing names will be changed to match City naming – e.g. Saddleridge becomes Saddle Ridge;
– Commercial area names will be expanded to match City naming – e.g. Highfield becomes Highfield, Manchester Industrial, Alyth /Bonnybrook and Burns Industrial; and
– Zones A, B, C and D will become eight districts: North; Northeast; East; Southeast; South; West; Northwest; and City Centre

Changes at Royal Lepage Foothills

As some of you are already aware, the real estate brokerage that I work for – Royal LePage Foothills – will be closing their doors. This will not affect any of my clients – I have taken the steps necessary to look after all my m2realty peeps – you are in good hands! I am working on finding a new place to call home and will keep you posted.
If you have any questions I can be reached on my cell at 403-370-2620 or via email at m2realtycanada@gmail.com